Designed to get you results QUICKLY with NO FLUFF. If you're starting from zero, this is the course that will take you from zero to 1 million streams utilising YOUR MUSIC. Build a genuine fanbase (no bots allowed here), a successful career AND scale beyond.
✅ MENTORSHIP With Me
Next live session starts in
Avoid wrong decisions, get important answers faster and have me on speed dial. Get mentored personally on WhatsApp, weekly livesessions and in my private community to guide you through your success. Whilst you can build your music career alone, mentors get you to your goal FASTER with LESS COSTLY mistakes.
Damian Keyes
Just listened to it, I'd recommend looking at genres like Alt Rock, but I'd also look at mood and place based playlists (not many people think of these straight away), like summer and driving. I've got a couple of contacts so let me hook you up.
Karan Master
What playlists should my new song be going on?
Damian Keyes
I can see that you're posting and that some posts are landing more than others. I think this is because of the narrative elements, so I'd focus on making sure you're using narrative WITH your music and try not to rely on trends (I know we all hate trends!), as trends don't tend to help your music long term.
Tim Milligan
Can you review my socials and let me know where I should be focusing?
Damian Keyes
Ahhh bro this is AMAZING! Massive congratulations, let's smash 2 million next month.
James Smith
I can't believe I'm actually gonna hit 1 million streams this month. I can't thank you enough Damo!
✅ Get PLAYLISTED
Sonar is our Exclusive Portal into Spotify playlisting. Taking data directly from Spotify, you can quickly find ideal playlists for your music alongside the playlist curator's contact details.
Instantly get playlisted on my personal playlists which I share with industry experts
Get playlisted on over 7,000 playlists
Also use my playlist submission template
🆕 Get The Success Guarantee
If you don't see any new results within the first 24 hours, I will personally mentor you or give you your money back. Can't say fairer than that!
✅ NOVEMBER LIMITED OFFER
As a limited time offer, I have set up an offer to give you everything you need to get started from zero. As an artist, it can be overwhelming when you release music. It's easy to miss aspects that could be the difference between 1000 streams and 100K or even 1M streams. It includes:
The Music Entrepreneur's Release Checklist
The Radio Database
The Press Database
The A&R Database
The Playlist Database
Your membership includes:
The Roadmap To 1 Million Streams
The flagship 8+ hour course taking you to over 1 million streams.
Industry Defining Course Library
40+ hours of courses from music industry leaders.
Get Playlisted With Sonar
Get immediate access to our premium playlist finder and curator tool.
Weekly Livesessions with Damian
Get your questions answered directly from Damian in weekly livesessions.
The Exclusive Community
DKMBA has the best music community online, fact. Our community is via a private Facebook group and built in forums.
Damian’s Personal WhatsApp
Message Damian anytime on WhatsApp to work together on your music (Pro only).
Get on the DKMBA Discover Playlists
Damian put together his own Spotify playlists for the industry and you can get featured instantly.
Direct Feedback Quickly
Damian and his team aim to reply within 24 hours, meaning that you’ll always be able to get fast feedback on your music and strategy.
Access your Music Career Toolkit
Grab over 50 essential tools, documents and resources for your career quickly and easily.
ABOUT DAMIAN
I Do It Differently
I'm not the same as everyone else. This isn't just a course, we are a mentorship programme making sure that you achieve your goals. I have worked in the music industry my whole life, starting from being signed to Universal Music at 18 to building music universities across Europe valued at $300M (BIMM), to then performing over 2000 gigs worldwide, including playing as a session musician for Alanis Morrisette and Billy Cobham. I have built a YouTube community of over 200 thousand musicians and has helped countless musicians launch their careers in the new music industry.
I'm here to be on your team.
15M+15M+ Million Views on YouTube
200K+Subscribers on YouTube
500M+500M+ combined streams from DK-MBA students
15K+15K+ DK-MBA Students Worldwide
THE EDUCATION
An Introduction To The Courses
Welcome to The Roadmap
About this course
Welcome to The Zero To 100K Content Blueprint for Musicians course. In today's digital age, captivating content is key to building a devoted fanbase and reaching new heights as an artist. This comprehensive course is tailored specifically for musicians, guiding you through every step of content creation, from concept to posting.
Welcome to the Roadmap To 1 Million Streams! In this course you will learn how to find your purpose, build your audience, make Spotify work for you and scale to 1 million streams.
The Musician's Advanced Facebook Advertising Course
Tutor:
Damian Keyes
Duration:
1 hour
Welcome to The Roadmap
About this course
Welcome to the Spotify Playlist Accelerator course hosted by Damian Keyes. In this course you'll learn how to navigate Spotify playlisting to boost streams for your music, starting from the psychology of the listener to what you need to be including in your pitching to Spotify.
Welcome to the TikTok Marketing Mastery For Musicians Course! In this course you'll learn how to gain traction, bring more viewers into your content and convert as many as possible into fans in a short space of time.
This is a specific strategy that you can use to start building your Spotify numbers using digital advertising. This course will teach you how to create, optimise and test your ads, and how to create traffic campaigns using lookalike audiences.
In this course:
Introduction to Spotify Digital Ad Growth
How this works - the three step plan
Pre advert ingredients
How to make an Insta stories ad in premiere
Creating your campaign
Optimising your ads
Testing your ads
The purpose
Creating traffic campaigns using lookalike audiences
Your mindset is more important than any release strategy you will ever implement. This is because your mindset is the foundation to your success in anything, music or otherwise.
In this course:
Introduction
The 1% Rule
Your Goals vs Your Systems
Why You Need Inspiration, Not Motivation
Structuring Your Calendar
How To Rank Your Priorities
Why Consistency Is the Key To Success
Perfectionism Will Be Your Downfall
Tackling Self Doubt, Imposter Syndrome and Judgements
Damian Keyes is an award-winning Music Industry Educator, Entrepreneur, Social Media Specialist and Bass Player. His career highlights include:
Founding the world’s largest set of music colleges (BIMM), valued in excess of $200M.
Over 14M+ views on YouTube, educating musicians on how to release music in the modern world.
Writing two Amazon Best Selling Books, The Rule Breakers Guide to Social Media and Stop Selling Music.
Jon Shone
Music Director and Programmer
Jon Shone
Jon Shone is a keyboard player, songwriter, arranger, and musical director with over 10 years of experience at the top level of the music industry.
Played over 150+ stadiums as an MD with One Direction.
Worked as an MD for a long line of acts, including Bryan Adams, Michael Buble and Olly Murs.
Specializes in programming audio for large venues and touring.
Chris Leonard
Songwriter
Chris Leonard
Chris Leonard is a hit songwriter who has co-written with artists including Ed Sheeran, Paulo Nutini and James Bay.
Chris co-wrote several Ed Sheeran hits including Lego House and Give Me Love.
He was the guitarist on Thinking out Loud which is the 16th most streamed song in existence on Spotify and was once the fastest song to reach 500M streams.
Other credits include One Direction, Shawn Mendes and Shania Twain.
Ella Keyes
Content Creation
Ella Keyes
Ella is a former TV Producer who is now a Co-Founder of DK Music Business Academy.
Ella previously worked on shows like The X Factor, Strictly Come Dancing and Come Dine With Me in the UK.
Ella has scaled DK Music Business Academy to 73 countries with over 10,000 students.
She specialises in content creation, having previously filmed and edited for broadcast.
Jason Bavanandan
Music Production
Jason Bavanandan
Jason Bavanandan is a songwriter, composer and multi-instrumentalist.
Jason has over a decade’s experience working with major label artists, such as Calvin Harris, Noel Gallagher and Diana Ross.
Jason was mentored by Paul Epworth (Adele, Florence and the Machine), Danton Supple (Coldplay) and Ben Hiller (U2, Blur).
He is signed to Sony/ATV, the world’s largest publishing company.
Ben McKelvey
Independent Touring
Ben McKelvey
Ben McKelvey is a singer songwriter with 10 years of experience of touring and recording.
He has toured as an independent artist with the likes of Scouting For Girls, Mike + The Mechanics and Wet Wet Wet.
He’s placed across UK arenas, renowned venues like The Royal Albert Hall as well as across Europe and the US.
He has self released over 50 solo tracks and is now moving into management and consulting for independent artists as well as remaining an active recording and touring artist.
TESTIMONIALS
Don't JUST Hear It From Me...
Last updated 27th September 2023
500M Streams and Counting 📈
Video testimonial for Jordan Harvey
"I gained nearly 1M views in just 1 week with Damian, COMPLETELY organically"
Video testimonial for Sam and Sounds
In 8 months, I went from zero to 1.3 million streams on Spotify and 50k+ followers on Instagram!
Video testimonial for Telco
When I released my EP, after a little over 2 months we had a little over 250k streams on Spotify. We had also made it onto the fresh finds rock playlist on Spotify!
Video testimonial for Joy Frost
I recently hit over 3 million streams on Spotify and signed a record deal!
Video testimonial for Emerger
"We achieved 100k streams on our debut EP, won a songwriting competition hosted by Abbey Road Studios and were chosen by Apple Music to be featured on Artist Spotlight"
Video testimonial for Mike Henthorn - The Wild and Free
Since working with Damian, it’s put my band in a straight and focused path to success. In DK MBA, it’s focused on the action plan for your music, so it’s a no brainer. I can’t recommend it enough!
Video testimonial for James Sight
I hit over 100k streams on Spotify and started my own record label!
Video testimonial for Jaeden Martinez
DKMBA is by far the best Music Industry programme I've ever seen and the courses have completely changed the way I view my career. If you're an artist looking to get the edge for your career, I couldn't recommend DKMBA more!
Video testimonial for Kelsey Colbert
One of the key things that sets Damian apart, is that he genuinely cares about people on a human level and that’s rare in the music industry.
Video testimonial for Jack Galloway
When you’re a one man band, it can be confusing and daunting to tackle the business element and marketing yourself. The course content really is amazing and the results are speaking for themselves.
Video testimonial for Jordan Harvey
"I gained nearly 1M views in just 1 week with Damian, COMPLETELY organically"
When I released my EP, after a little over 2 months we had a little over 250k streams on Spotify. We had also made it onto the fresh finds rock playlist on Spotify!
"We achieved 100k streams on our debut EP, won a songwriting competition hosted by Abbey Road Studios and were chosen by Apple Music to be featured on Artist Spotlight"
Video testimonial for Mike Henthorn - The Wild and Free
Since working with Damian, it’s put my band in a straight and focused path to success. In DK MBA, it’s focused on the action plan for your music, so it’s a no brainer. I can’t recommend it enough!
DKMBA is by far the best Music Industry programme I've ever seen and the courses have completely changed the way I view my career. If you're an artist looking to get the edge for your career, I couldn't recommend DKMBA more!
When you’re a one man band, it can be confusing and daunting to tackle the business element and marketing yourself. The course content really is amazing and the results are speaking for themselves.
Tackling the big question first! Music is subjective. I can’t tell you whether your music will land with the audience you want it to - generally, the audience you think you have isn’t actually the one you have! So I help you figure out YOUR audience. But what I can tell you is, if you don’t see any new results at all within 24 hours, I will personally mentor you or give you your money back. Can’t say fairer than that!
I am already so busy, how will I have time?
My Academy is laid out in step-by-step format broken down into easy wins for you. The goal is for you to maximise the most, whilst dedicating less of your time. It’s hard enough being an artist, without making it harder. The bonuses listed here are created to SAVE time, not create more work.
How do I know if it’s right for my music?
Foundations of music business apply across genres and then is tailored to your specific niche. This is about human consumption and engagement, which is the same regardless of whether you’re a pop artist or a metal artist.
Why is it a membership?
This one is easy! It’s to keep costs down for you. I don’t want you spending all your money on my course. I want you to be able to get what you need at a price that you can pay. Right now, the Academy is $19.99 for Monthly and $199 for Pro (annual). Both are cancellable anytime. The main difference for Pro is that you get access to my WhatsApp number so we can message about your strategy on there.
How long will I have access?
Simple, you have access for as long as you’re a member. When you don’t want to be a member anymore, you just cancel.